Fish Sticks and Other Reasons to Hire a PR Firm for Event Planning
The fabulously inexpensive caterer you hired is running only about 20 minutes late, your florist overcharged by an obscene amount and the proposed menu included the words fish and stick—together. To make matters worse, the full house you had expected looks more like a street scene from an old Western movie...
Measuring Success with Phillips ROI Methodology
Gone are the days when the typical business meeting planner was given a budget, asked to organize an event and when all was said and done, simply added the cost to the company’s year-end marketing expenses. With new federal legislation being passed that demands greater accountability for corporate spending, meeting...
10 Steps to Making Your Hotel Stay More Environmentally Friendly
While it is important for hotels and resorts to put...
Hire a Public Relations Company and Avoid a Meeting Meltdown
The fabulously inexpensive caterer you hired is running 40 minutes...
Generating Meeting Attendance by Using Social Media
Available and free new technologies are changing the way meeting...
Creative Catering
Anyone who has attended a lengthy business meeting knows the importance of high-quality food and refreshments to the success of... more »
Spa Savvy Meetings
Spas and other lifestyle-oriented programs have become a must-have for meetings and events. Meetings and events include spa packages in... more »
A Plate Full of Trends
With the popularity of cooking programs on TV, celebrity chefs and newspaper and media pieces, the public is more educated... more »
Starting the ROI Process
If it hasn’t been established already, ROI is an element of the meetings and events industry that planners are going... more »
National Restaurant Trends
Meeting and event planners looking for dining facilities to add to their business itineraries are faced with two key factors:... more »





















